Advertising Campaigns

Spotlight: DRT Strategies

DRT Strategies, Inc. (DRT) is a leading management and technology firm serving federal agencies and enterprise clients. A 10x Inc. 5000 growth company with over $400 million awarded in contracts, DRT is headquartered in Arlington, Virginia, with offices in Washington, D.C., Baltimore, Maryland, Atlanta, Georgia, and Kansas City, Missouri.

DRT retained arTeam for the company's first multichannel advertising campaign, which integrated display, digital, outdoor, and radio advertising. A graduate of GSA's 8A program, the campaign was designed to raise DRT brand awareness for full and open competition. arTeam delivered best-value, geotargeted media strategy and planning to maximize DRT's budget in meeting the DC Federal workforce at the office, on the street, and around town. This takeover campaign included Metro station banners and digital displays, railcar posters, bike-sharing street kiosks, plus drive-time radio and digital advertising.

Creative Services

• Campaign consultation and design,
• Media strategy, planning, coordination, and management,
• Negotiated best-value geotargeting and placements,
• Multichannel asset design and production; radio, digital, web, print, and display,
• Advertising audience attribution and reporting,
• Creative copy editing, and 
• OOH vendor coordination and management.